Las Vegas Sands is intensifying its push to build a landmark casino resort in Dallas—one the company says would be unlike anything most Americans have ever experienced. That’s the message from longtime Sands lobbyist Andy Abboud, who says Texas remains a core priority for the casino giant.

Abboud, Sands’ senior vice president of government relations and community development, recently told NBC 5 in Dallas–Fort Worth that the company has not wavered in its commitment to Texas, even after its preferred candidate lost a recent special election for a Texas Senate seat. The owner of Marina Bay Sands in Singapore believes state lawmakers will eventually warm to legalized casino gaming.

If given the green light, Abboud said Sands would pursue a massive hospitality and entertainment destination in Dallas—larger than typical Las Vegas Strip resorts and modeled more closely after Marina Bay Sands. Often described as the “gold standard” of integrated resorts, Marina Bay Sands reflects the vision of Sands founder Sheldon Adelson, who pioneered the concept of combining casinos with large-scale convention, meeting, and entertainment facilities.

Bringing Singapore-Style Scale to Texas

Texas currently prohibits commercial casinos, but Sands has invested heavily in recent years to advocate for legalization. Abboud said that if Texas opens the door, the state would receive a resort on an unprecedented scale.

“This would be a hospitality product largely unknown in the United States,” Abboud said, noting that even Las Vegas lacks a comparable facility. He added that a larger footprint would allow Sands to build creatively while also creating opportunities for surrounding businesses and entrepreneurs.

Marina Bay Sands is already one of the world’s largest resorts, and Sands recently broke ground on an $8 billion expansion that will add a fourth hotel tower to the iconic Singapore complex, known for its SkyPark and rooftop infinity pool.

Why Dallas Stands Out

Abboud said Dallas stands apart from other potential markets. Florida is largely controlled by the Seminole Tribe, the Mid-Atlantic and Northeast regions are crowded with casinos, and California’s proximity to Las Vegas makes it less attractive. While Oklahoma has numerous casino resorts, Sands believes North Texas offers the strongest long-term potential.

Mark Cuban Angle Adds Momentum

The Dallas casino vision also intersects with professional sports. In 2023, billionaire Mark Cuban sold a majority stake in the Dallas Mavericks to Dr. Miriam Adelson for $3.5 billion. Adelson and her son-in-law, Patrick Dumont, now oversee the NBA franchise.

Both Cuban and Adelson have publicly discussed the idea of building a new Mavericks arena next to an integrated resort casino. Cuban has argued that Dallas and Texas need major new attractions to draw more visitors.

Still, the effort faces stiff resistance. Conservative lawmakers remain opposed to slot machines and table games, while influential faith-based groups have repeatedly mobilized against casino expansion—posing significant hurdles to Sands’ ambitions in Texas.

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